THORNWOOD, NY – April 4, 2018 – Carl Zeiss Sports Optics, a leading manufacturer of high performance sports optics for birders and nature enthusiasts, has announced the creation of a partnership with Yellowstone Forever to bring the wonders of Yellowstone to its guests and visitors.
Yellowstone Forever, the official nonprofit partner of Yellowstone National Park, and Carl ZEISS SBE, LLC, announces ZEISS’ support of Yellowstone Forever’s educational programming in the park, by providing binoculars and spotting scopes to the organization’s Institute to be used in wide-ranging educational programming within the park.
Yellowstone Forever supports Yellowstone National Park, by creating opportunities for park visitors to experience, enhance, and preserve Yellowstone forever. Its educational programming, products, and services help people to enjoy, understand, and appreciate the wildlife, geology, and cultural history of the park. The opportunities Yellowstone Forever provides for volunteerism and community relations develop and engage new stewards for the park. Through thoughtful cultivation and stewardship of people who love the park, Yellowstone Forever is building a broad network of philanthropic supporters dedicated to preserving the park.
ZEISS is proud to join this new network and truly support Yellowstone Forever’s educational mission by donating its products to be used in conjunction with these programs. ZEISS scopes will be used in special Yellowstone Forever Field Seminars on digiscoping, for example, and a variety of binoculars will be available for use in various other programs. Use of this equipment will enhance the ability for participants to enjoy spectacular views of nature, further connecting them with the wonders of Yellowstone National Park.
“Yellowstone Forever is grateful for ZEISS’s meaningful support of our educational mission as we aim to enhance the experience of park visitors who take part in our programs,” said Heather White, president & CEO of Yellowstone Forever.
ZEISS is a committed partner for causes related to wildlife and habitat conservation. ZEISS optics elevates your experience and relationship with nature in bringing you closer and more vivid experiences with the natural world.
Contact for media and press relations, please contact:
Press Contact
Richard W. Moncrief
Birding & Nature Observation Segment Manager
Carl Zeiss SBE, LLC
Sports Optics Division
Phone: (804) 814-9635
E-mail: richard.moncrief@zeiss.com
To learn more about the ZEISS line of binoculars or all the award winning ZEISS products, please visit us at www.zeiss.com/nature or join us at facebook.com/zeissbirding
About Yellowstone Forever
Yellowstone Forever is the official education and fundraising nonprofit partner of Yellowstone National Park. They partner with Yellowstone National Park to create opportunities for all people to experience, enhance, and preserve Yellowstone forever.
Yellowstone Forever’s combined operations include 11 educational Park Stores with gross sales of over $5.1 million; the Yellowstone Forever Institute, which offers more than 600 in-depth programs each year; a supporter program of over 73,000 Yellowstone enthusiasts raising funds to support critical park priority projects; and an online community of over 700,000 worldwide.
Yellowstone Forever has provided over $100 million of cash support and over $55 million of in-kind support since 1933. Our mission of engagement and support through education and fundraising for the park will ensure Yellowstone remains for generations to come.
Please visit Yellowstone.org or call 406.848.2400 to learn more.
About the ZEISS Group
ZEISS is an international technology group in the fields of optics and optoelectronics. The ZEISS Group develops and distributes semiconductor manufacturing equipment, measuring technology, microscopes, medical technology, eyeglass lenses, camera and cine lenses, binoculars and planetarium technology. With its solutions, the company constantly advances the world of optics and helps shape technological progress. ZEISS is divided up into the four segments Semiconductor Manufacturing Technology, Research & Quality Technology, Medical Technology, and Vision Care/ Consumer Optics. ZEISS is represented in over 40 countries and operates more than 30 production sites, over 50 sales and service locations and about 25 research and development facilities.
In fiscal year 2016/17, the company generated revenue approximating €5.3 billion with around 27,000 employees. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. Carl Zeiss AG is the strategic management holding company that manages the ZEISS Group. The company is wholly owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation). Additional information is available www.zeiss.com/nature
Consumer Optics
The consumer products business group combines the company’s business with camera and cine lenses, binoculars, spotting scopes and virtual reality headsets. The business group is represented at sites in Oberkochan and Wetzlar. The business group is allocated to the Vision Care/Consumer Products segment. In fiscal year 2016/17, the segment generated revenue of €1.1 billion with around 9,770 employees.